Real campaigns, real numbers.

A business consultancy reached out to us. They had been winning clients mainly through referrals and cold calls — it worked, but it was unpredictable: some months a big engagement landed, other months brought almost nothing.

Their service is bought at the decision-maker level — they need to sit down with company owners and executives. Those people are hard to reach: they don't pick up unknown numbers, and they throw out mass, templated emails at a glance.

We wrote every message one by one, tailored to the specific company — we didn't blast a list, we reached out person by person. We sent the emails at a controlled, human pace, kept separate from their own main email account so their existing correspondence stayed safe. We qualified the incoming replies and handed over only the genuine leads, ready to meet.

We worked with a manufacturer of premium outdoor covers (stretch tents). They had a strong, eye-catching product, but demand is seasonal and project-based — a single larger order makes a real difference.

Their buyers are typically event venues and hotels, where a specific person makes the decision. The difficulty was reaching exactly those decision-makers, and doing so precisely when they had an open project or a renovation underway.

We assembled the pool of relevant venues and hotels and tailored every message to the recipient's own profile. We sent the emails at a natural, human pace, and handed over the incoming questions — dimensions, capacity, location — pre-qualified, so the manufacturer could respond right away with a concrete quote.

This is our own campaign. We didn't buy ads and we didn't hire a salesperson — we ran exactly the same system on ourselves that we run for our clients, over the same period.

For a client-acquisition service, the biggest question is credibility: does our own method work on our own business too? We believe that if we can't win clients with it for ourselves, we have no right to sell it to anyone else.

We researched and reached out to the decision-makers of relevant companies one by one — at a controlled pace, with transparent numbers, kept separate from our own main account. We reached a good share of the clients featured above this way too; this campaign is the proof that the process works on itself.